Google is proud to announce today the gradual rollout of a new feature for creators. This is a new way for fans to donate to their favorite Youtubers, the latest in many features that allow creators to stock up on “YouTube Money“.
Super Thanks to YouTube
“Creators are at the heart of what we do here at YouTube, and we’re always exploring new ways to help them get started, grow their businesses, and diversify their income.“explains YouTube. And this is happening now through the deployment of “Super Salamat”. It has a value of 2, 5, 10 or even 50 dollars (in the United States) and is therefore added to Super Chats and Super Stickers.
However, unlike the latter, Super Thanks allows fans to pay a content creator by watching any video later. A new feature that has a double benefit for creators, as it allows them to maintain a meaningful connection with their (super) fans, while offering them a new way to earn money .
Google says the feature is currently live, and available to thousands of creators in a total of 68 countries. The Super Thanks function is accessible from the web version of YouTube, but also through the iOS and Android applications. Each Super Thank You will provide a small animation on the screen, as well as a well highlighted comment below the video in question. In France, the function, already activated by some content creators, is symbolized at the bottom of a video by a heart, to which the symbol “$” is attached, the whole accompanied by the word “thanks“.
Apparently, this new feature is reserved for creators who are members of the YouTube Partner program, and is reserved for those over 18 years old. All content creators should be able to take advantage of this new feature by the end of 2021.
