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NFT: Yuga Labs and the Bored Ape Yacht Club bought a company founded by Beeple

Posted on December 5, 2022

Maker’s Association – The sector of NFT Keep his happy way in the middle of an ecosystem crypto who somehow digested the FTX affair. The GIANT Yuga Labs continues to impress – and purchase – the best talents and the most iconic collections. It’s now WENEW and its catalog that joins the galaxy of Bored Ape Yacht Club and CryptoPunks. And, it looks like they all have new tailored clothes…

Yuga Labs, a concentration of talent in NFTs

We are not present at all American society who dominates the sector of NFT for a long time. Yuga Labs become a master of the art of NFT and especially those who serve profile pictures in social networks. And not content to create one of the most symbolic collections that is Bored Ape Yacht Clubthey buy following the CryptoPunks and the Meebits at Larva Labs.

But, appetite comes with food, we just know that Yuga Labs earned WENEW. A little less known to the general public, the company was nevertheless founded by one of the first artists to push NFTs into the mainstream media: Mike “Beeple” Winkelman. In March 2021he sold a rare work of art in the form of an NFT for 69 million that dollar. WENEW there is also a catalog of some famous brands such as Gucci, Louis Vuitton, Playboy and the Wimbledon tennis tournament.

Dressing up or adding accessories to avatars and profile pictures is clearly a huge trend in the NFT ecosystem.  This is why Yuga Labs acquired WENEW and its collections.
Your Moonbird will soon have a new coat for the winter!

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WENEW and Beeple will change your profile pictures

But the project that caught the eye of enthusiasts profile pictures overpriced because 10 KTF. Based on Ethereum, it is about creation clothing for your favorite avatars like the Bored Ape Yacht Club, the Cool Cats, the Moonbirds or the Nouns. However, we did not restrict ourselves to anything in the business in Miami and we were making good money renewal any avatar with luxury or sportswear brands like Puma or Gucci in the future.

Meanwhile, the co-founder and former CEO of WENEW, Michael Figgewill join the Yuga Labs teams as Content Director while Beeple will be his advisor. The NFT environment is structured and tends to focus on a background of open conflict in trading platforms.

While some observers continue to joke about NFT and on profile pictures, other players began to take an obvious interest in it. The volumes traded and the values ​​they represent have brought NFTs out of the shadows and caught the eye of good companies. like Mastercard at the beginning of the month.

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